Too many companies are wasting valuable resources attempting to improve their digital profile; frustrated by incomplete analysis and conflicting advice.

Wouldn’t it be great to quickly find out how your profile’s performing and what you can do to improve it? Even better, if you could also find out how your local competitors are performing against your own business! Well you can do all of this with the Digitalaid Digital Profile Audit. All we need is confirmation of your website address and a list of your closest competitors. Then you leave the rest to us; it’s really that simple.

So how does it work?

We follow the same process as search engine robots; analysing your website, social media profile and optimisation. Critically, the profile audit will assess your local presence too. The audit provides you with a definitive and comprehensive report that will clearly identify any issues and how to resolve them; as well as the strengths and weaknesses of your competitors.

Jargon Free / Content Rich.

Packed with usable information and clearly presented; each audit consists of three major sections: SEO; Social Media; Local Presence. Scroll down the page to discover more…

Your report establishes how your site is viewed by the leading search engines
(Google, Yahoo and Bing).

The review evaluates content, including aspects vital to maintaining and improving search ranking and positioning as well as multi–screen and device compatibility. That content includes the following SEO attributes vital to your sites ranking: back links; rich snippets; Google page ranking; trust flow; title tag compliance; domain re-direction; site map (HTML & XTML); meta description compliance; image optimisation; location in; robots.txt; unique title.

Social media is often the most valuable digital asset for many businesses.

Your profile audit covers both social media presence and social media optimisation analysis. The audit reviews your presence and activity on Facebook, Twitter, Google+, YouTube and others; providing a holistic view across the social media platforms. Often, a few simple tweaks (highlighted in the report) can make a disproportionate contribution to your positioning.

Most of us would prefer to deal with someone locally every time.

Your Digital Profile Audit reviews your local business presence, looking at Google Maps, Yahoo, Scoot and others. We check the consistency of all your listings. It’s vital to ensure consistency across your profile. Ensuring consistency across your data set supports your search engine visibility. We also provide details of any AdWords campaigns either you or competitors have been running.