Wouldn’t it be great to quickly find out how your profile’s performing and what you can do to improve it? Even better, if you could also find out how your local competitors are performing against your own business! Well you can do all of this with the Digitalaid Digital Profile Audit. All we need is confirmation of your website address and a list of your closest competitors. Then you leave the rest to us; it’s really that simple.
We follow the same process as search engine robots; analysing your website, social media profile and optimisation. Critically, the profile audit will assess your local presence too. The audit provides you with a definitive and comprehensive report that will clearly identify any issues and how to resolve them; as well as the strengths and weaknesses of your competitors.
Packed with usable information and clearly presented; each audit consists of three major sections: SEO; Social Media; Local Presence. Scroll down the page to discover more…
The review evaluates content, including aspects vital to maintaining and improving search ranking and positioning as well as multi–screen and device compatibility. That content includes the following SEO attributes vital to your sites ranking: back links; rich snippets; Google page ranking; trust flow; title tag compliance; domain re-direction; site map (HTML & XTML); meta description compliance; image optimisation; location in; robots.txt; unique title.
Your profile audit covers both social media presence and social media optimisation analysis. The audit reviews your presence and activity on Facebook, Twitter, Google+, YouTube and others; providing a holistic view across the social media platforms. Often, a few simple tweaks (highlighted in the report) can make a disproportionate contribution to your positioning.
Your Digital Profile Audit reviews your local business presence, looking at Google Maps, Yahoo, Scoot and others. We check the consistency of all your listings. It’s vital to ensure consistency across your profile. Ensuring consistency across your data set supports your search engine visibility. We also provide details of any AdWords campaigns either you or competitors have been running.